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NOW bindings

Everything about Now bindings

NOW is focused on creating innovative, relevant technologies for today's snowboarders. Now is a company owned by snowboarders and is dedicated to improving snowboarding through their products and beliefs.

JF Pelchat was founded in 2010 by a former professional snowboarder and a member of the notorious crew. He realized that the mechanics and function of the binding had not changed since its introduction. Because he wanted to improve the function of the binding, he went to his garage and designed a new concept that would forever change the idea of binding technology. For No bindings it's always about going against the grain by changing the blueprint of binding design and creating a product that takes riders to the next level. What you can expect from Now bindings is an effortless, responsive ride, reduced foot fatigue and riding comfort.

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Advantages of NOW bindings

NOW bindings offer various benefits for snowboarders, making them a popular choice for both beginners and experienced riders.

  1. Skate-Tech technology: NOW is known for its innovative Skate-Tech technology, which is inspired by the movement of a skateboard truck. This technology uses a pivot point under the bindings, allowing the bindings to tilt and rotate smoothly. This provides a natural movement and improved responsiveness while snowboarding.
  2. Energy transfer: The Skate-Tech technology of NOW improves the energy transfer from the rider to the snowboard. This results in better control and performance, allowing snowboarders to make turns more easily and react faster to changing conditions on the mountain.
  3. Comfort and cushioning: NOW bindings are equipped with an EVA footbed and damping system, which provides a comfortable and shock-absorbing ride. This reduces fatigue and helps prevent injuries, especially during long days on the slopes.

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4. Adjustability: NOW bindings are designed with adjustable parts, including straps and highbacks. This makes it possible to customize the bindings to the rider's specific needs and preferences, guaranteeing a personalized fit and optimal performance.

5.Durability: NOW bindings are manufactured with high-quality materials and attention to detail, making them durable and resistant to intensive use on the mountain. Snowboarders can rely on the sturdiness and reliability of NOW bindings for long-term use.

6.Innovative designs: NOW is known for its innovative and eye-catching designs. The bindings are available in various colors and styles, allowing snowboarders to express their personal style on and off the slopes.

In short, NOW bindings offer advanced technology, improved responsiveness, comfort and durability, making them an excellent choice for snowboarders looking for high-quality bindings for an optimal snowboarding experience.

Now bindings with SkateTech

Every Now binding is equipped with SkateTech. That is also what makes Now bindings so unique. But what exactly is SkateTech? SkateTech is inspired by how easily and efficiently a skateboard turns. Now bindings with SkateTech emulate both the function and description of skateboard trucks. The “Hanger” transfers energy powerfully from the straps to the bushings and edges of your snowboard. The Kinpin acts as a fulcrum and amplifies that energy through leverage. Traditional bindings reduce energy transfer by the flexing of the baseplate, forcing you to tighten your straps more, lean further forward, or use taller and stiffer highbacks. All of this leads to more fatigue and foot pain. Now bindings bypass the center of the snowboard and direct the energy straight to the edges of your snowboard. Now bindings simply transfer more power to the board with less work, which means your feet stay relaxed and more comfortable for longer.

Order Now bindings online

Looking for a nice set of Now bindings? Then you are in the right place at Snowboards APP. In our webshop you will find a large collection of the most beautiful models of Now bindings for both women and men. You can easily and quickly filter by riding style, level and flex to find the best Now binding that suits you. Place your order before 16:00? Then we will ship the Now bindings the same day, lightning fast to you!

Also check out our entire collection snowboard bindings